We develop a more flexible approach for identifying and estimating average counterfactual outcomes when several but not all possible outcomes are observed for each unit in a large cross section. Such settings include event studies and studies of outcomes of “matches” between agents of two types, e.g. workers and firms or people and places. When outcomes are generated by a factor model that allows for low-dimensional unobserved confounders, our method yields consistent, asymptotically normal estimates of counterfactual outcome means under asymptotics that fix the number of outcomes as the cross section grows and general outcome missingness patterns, including those not accommodated by existing methods. Our method is also computationally efficient, requiring only a single eigendecomposition of a particular aggregation of any factor estimates constructed using subsets of units with the same observed outcomes. In a semi-synthetic simulation study based on matched employer-employee data, our method performs favorably compared to a Two-Way-Fixed-Effects-model-based estimator.

We propose a sensitivity analysis for Synthetic Control (SC) treatment effect estimates to interrogate the assumption that the SC method is well-specified, namely that choosing weights to minimize pre-treatment prediction error yields accurate predictions of counterfactual post-treatment outcomes. Our data-driven procedure recovers the set of treatment effects consistent with the assumption that the misspecification error incurred by the SC method is at most the observable misspecification error incurred when using the SC estimator to predict the outcomes of some control unit. We show that under one definition of misspecification error, our procedure provides a simple, geometric motivation for comparing the estimated treatment effect to the distribution of placebo residuals to assess estimate credibility. When we apply our procedure to several canonical studies that report SC estimates, we broadly confirm the conclusions drawn by the source papers.